In today’s digital world, creating great user experiences is essential. Customer Journey Mapping and Service…
Category: Product Management
Why Products Fail: The Monumental Blunder of Amazon’s Fire Phone
Why Product Discovery is Non-Negotiable for Product Teams? For product teams and product managers, the…
GenAI Applications: Transforming Business Now & in the Future
Understanding the Power of Artificial Intelligence (AI) and Generative AI (GenAI) Artificial Intelligence (AI) is…
How to Use Assumption Mapping to De-Risk Product Development
How to avoid developing a failed product by mapping assumptions correctly and timely? When developing…
Why products fail: The consequences of skipping critical discovery questions
In the fast moving and competitive landscape of business, there’s always an eagerness and requirement…
The 5 types of Product Managers: Skills, roles, and the trends
The role of a product manager has evolved significantly over the last decade. What once…
9 simple checks to avoid developing a failed product!
It takes a lot of time and money to develop a product or feature. Therefore,…
Minimum viable product MVP explained, How to define and develop MVP?
The MVP also called Minimum Viable Product of any product is the simplest version of…
What is a user persona? How to build one for your product in 6 easy steps?
A user persona is a written or visual representation of your ideal customers, based on…

How to prioritise product backlog using RICE framework?
Reviewing and prioritizing the product backlog is really important for product managers and owners. They…